We fought sameness by...Inventing a turban that’s also a helmet
Inventing a turban that’s also a helmet
Pfaff Harley-Davidson
Tough Turban
Sikh motorcyclists have a difficult choice to make between the protection of a helmet or the turban, key to Sikh identity. The Tough Turban is made of bulletproof fabric, foam that hardens on impact and 3D printed armor.
officeToronto
discipline
- Design
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- Innovation
- Naming
- Packing
- Product Design
“The Tough Turban further empowers Sikh riders to protect who they are. This initiative combines a lot of things we’re glad to focus on at Zulu Alpha Kilo – inclusion, innovation and our core belief in using design thinking to solve real world problems.” Zak Mroueh, Creative Chairman & Founder, Zulu Alpha Kilo